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News on Medial
Flipkart super.money’s First Product Goes Live, Launches Co-Branded Credit Card
Inc42
·
11m ago
Medial
super.money has launched a new credit card called superCard. Users can get credit cards with limits as low as INR 90 by making deposits ranging from INR 100 to INR 10 Lakhs. The card supports regular merchant payments and UPI transactions through super.money’s 'Scan & Pay' feature. Additionally, super.money plans to introduce other financial products, such as fixed deposits (FDs) and instant pre-approved personal loans, in the future.
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Fintech super.money rolls out new co-branded credit card with Axis Bank
YourStory
·
2m ago
Medial
Fintech startup super.money partnered with Axis Bank to launch a new co-branded credit card, offering 3% cashback on UPI QR code transactions via their app and 1% on other spending, with no annual fees. The RuPay-backed card targets everyday retail rather than large merchants. Aimed at existing credit users, the card is both digital and physical, and supports super.money’s profitable strategy without needing fresh fundraising until 2026.
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OneCard raises Rs 95 Cr debt from Alteria
Entrackr
·
1y ago
Medial
Mobile-first credit card startup OneCard has secured Rs 95 crore ($11.44 million) in debt funding from Alteria Capital. The company, which offers co-branded credit cards and a credit score tracking app, will issue 9,500 Series B debentures to raise the funds. The debt funding will be used for business operations. OneCard became a unicorn in 2022 after a Series D funding round and has seen significant growth in revenue, but also a rise in losses. It competes with Slice and Uni in the co-branded credit card space.
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PhonePe, HDFC Bank partner to launch UPI-linked co-branded credit cards
YourStory
·
1m ago
Medial
PhonePe and HDFC Bank have launched a co-branded credit card linked to UPI, targeting India's digitally savvy consumers. The card, available in two variants, integrates with the UPI network, allowing credit payments via UPI QR codes at merchants. This partnership combines PhonePe’s user base with HDFC’s credit expertise. The card offers rewards such as 10% points on selected spends and airport lounge access, reflecting a trend of co-branded cards in India’s payment ecosystem.
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Swiggy Launches Co-Branded Credit Card With HDFC Bank
OutlookIndia
·
2y ago
Medial
Swiggy, the e-commerce platform, has collaborated with HDFC Bank to introduce a co-branded credit card. The card aims to offer customers exclusive benefits and rewards for transactions made on the Swiggy platform. It will offer 10 per cent cashback on Swiggy and 5 per cent cashback across 1000 e-commerce platforms
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Federal Bank, South Indian Bank announce measures on co-branded credit cards
Money Control
·
1y ago
Medial
Federal Bank and South Indian Bank have announced measures regarding their co-branded credit cards in response to regulatory guidance from the Reserve Bank of India (RBI). Federal Bank has stopped issuing new co-branded credit cards and is rectifying deficiencies before resuming issuance. Both banks will continue to service existing customers with co-branded credit cards. The RBI recently amended its master directions on credit and debit cards, requiring card issuers to monitor the end use of funds and safeguard customer data. The RBI also stated that card issuers should not be restricted from using services from multiple networks.
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Flipkart’s Super.Money Plans To Raise External Funds, To Launch FDs, Credit Lines Via UPI
Inc42
·
11m ago
Medial
Super.Money, a Flipkart-backed fintech venture, has partnered with Utkarsh Small Finance Bank to launch the SuperCard, a co-branded credit card. Users can secure credit cards with limits starting from INR 90 by making deposits ranging from INR 100 to INR 10 lakh. Super.Money aims to provide a simplified and vibrant payment experience, targeting young and affluent users in India. The company has plans for external fundraising in December and aims to cater to the underserved market of the emerging Indian economy, focusing on being a credit-first company.
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Kotak Mahindra Bank open to more partnerships on co-branded credit cards, says senior executive
Money Control
·
1y ago
Medial
Kotak Mahindra Bank is planning to launch more co-branded credit cards in partnership with industry players. The bank currently has five co-branded credit cards with IndiGo Airlines, PVR, Indian Oil Corporation, Myntra, and Metro Cash and Carry. Additionally, Kotak Bank has partnered with BookMyShow to offer discounts on tickets for international artists, which has seen significant growth in credit card spending. The bank is also focused on boosting its RuPay credit card business, which has been performing well.
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Flipkart sees multi-fold jump in customer purchases using credit instruments
Economic Times
·
10m ago
Medial
Flipkart's annual festival sale 'The Big Billion Days' saw a significant increase in credit purchases, with a 27-fold jump in third-party EMI usage compared to regular days. The co-branded Flipkart Axis Bank credit card also experienced a spike of 20 times in overall spends and eight-fold transactions. Flipkart Pay Later EMI saw an 8.5 times increase as well. The company recorded over 33 crore user visits, with growing demand in mobiles, food and nutrition, and grooming categories. Flipkart's hospitality platform Cleartrip also saw a rise in users and bookings, while Flipkart Wholesale experienced two times growth during the sale.
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Co-branded credit cards are poised to outpace traditional credit cards: report
YourStory
·
11m ago
Medial
According to a report by RedSeer Strategy Consultants and Hyperface, co-branded credit cards are growing in popularity in India and are expected to grow twice as fast as traditional credit cards. The report suggests that co-branded cards will capture over 25% of the market share by volume by FY28 and have a higher transaction volume and value compared to traditional credit cards. The average spend per co-branded credit card is also 1.2 times higher, with a superior activation rate. The growth is driven by tailored rewards and exclusive benefits through strategic partnerships with brands in various sectors.
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Cobranding with Tata Neu, Swiggy widens HDFC Bank cards’ reach
Economic Times
·
1y ago
Medial
HDFC Bank is capitalizing on the trend of co-branded credit cards by issuing a large number of cards in partnership with popular brands like Swiggy and Tata. This move by HDFC Bank allows customers to enjoy special offers and benefits when using these co-branded cards, enhancing their overall card usage experience.
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