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Exclusive: Heads Up For Tails to raise $25 Mn in Series B led by Apparel Group

EntrackrEntrackr · 3d ago
Exclusive: Heads Up For Tails to raise $25 Mn in Series B led by Apparel Group
Medial

Exclusive: Heads Up For Tails to raise $25 Mn in Series B led by Apparel Group Premium pet care startup Heads Up For Tails is in the final stages of raising $25 million in its Series B round, two people aware of the development told Entrackr. “The round is being led by Apparel Group India (AGI), the Indian arm of Dubai-based retail major Apparel Group, with participation from Malinea Pte Care Limited,” said one of the sources requesting anonymity. “The terms of the transaction have been finalised, and the money is set to flow in over the next few weeks,” said the source quoted above. “The firm has reached an annual revenue run rate (ARR) of Rs 400 crore.” Heads Up For Tails’ CEO Samarth Narang declined to comment on the story. According to sources, the company is planning an expansion into Dubai, which would mark its third major presence in the Asian region after India and Singapore. Heads Up For Tails is a premium D2C pet care brand offering food, treats, accessories, and grooming products. It sells through its own website, online marketplaces and a growing offline network, listing over 13,000 products from 250 plus brands, with a presence across 18 plus cities through 115 stores and 95 pet spas. According to data from startup intelligence platform TheKredible, the Gurugram-headquartered company has raised around $40 million prior to this round, including a $37 million Series A led by Peak XV Partners (formerly Sequoia Capital India) and Verlinvest in 2021. The latest round comes amid renewed investor interest in India’s pet care sector, spanning food, services, and healthcare. Gurugram-based pet healthcare platform Vetic is in process to raise $26 million in a Series C led by Bessemer Venture Partners, while Bengaluru-based Supertails is in talks to raise $15-20 million. On the nutrition side, Drools entered the unicorn club after global FMCG major Nestlé acquired a minority stake.

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Heads Up For Tails posts flat scale in FY23; losses mount 5X

EntrackrEntrackr · 1y ago
Heads Up For Tails posts flat scale in FY23; losses mount 5X
Medial

Pet care brand Heads Up For Tails struggled to grow in FY23. While the firm’s scale grew mere 2%, its losses blew 5X in the same period. This happened as its expenses on marketing and employee benefits rose sharply in the fiscal year ending March 2023. Heads Up For Tails’ revenue from operations grew to Rs 140 crore in FY23 from Rs 138 crore in FY22, its consolidated financial statements filed by the group company Sara Global Pte. Ltd. in Singapore show. For context, the Rashi Narang-led company achieved 85% year-on-year growth during FY22. Heads Up For Tails offers 13,000 pet products with over 250 brands on its platform including its own labels. The company claims to have a presence in more than 18 cities with over 90 stores and 65 pet spas. The sale of pet products comprised 96.7% of overall revenue which increased 3.4% to Rs 135.42 crore in FY22. Advertising, warehousing, and logistics were some other revenue drivers for Heads Up For Tails. See TheKredible for the complete revenue breakdown. Importantly, 93% of its revenue originated from domestic sales while the rest of the income came from outside India. It’s worth mentioning that the consolidated financial statements represent the group picture including its subsidiaries: Barkyard Private Limited and Precious Pet Services Private Limited. Coming to the expense side, the cost of procurement accounted for 55.59% of the overall expenditure which increased by 15% to Rs 118 crore in FY23. Heads Up For Tails’ burn on employee benefits, freight, marketing (advertising cum business promotion), professional charges, software, and other overheads took its overall expenditure up by 38.8% to Rs 212 crore in FY23 from Rs 153 crore in FY22. Head to TheKredible to see the complete expense breakup. Expense Breakdown Total ₹ 153 Cr https://thekredible.com/company/heads-up-for-tails/financials View Full Data To access complete data, visithttps://thekredible.com/company/heads-up-for-tails/financials Total ₹ 212 Cr https://thekredible.com/company/heads-up-for-tails/financials View Full Data To access complete data, visithttps://thekredible.com/company/heads-up-for-tails/financials Procurements of goods Procurements of goods Employee benefits Employee benefits Freight Freight Advertising and business promotion Advertising and business promotion Professional charges Professional charges Website and software Website and software Others To check complete Expense Breakdown visit thekredible.com View full data The flat scale and 39% surge in the total cost led Heads Up For Tails to bleed heavily and its losses reached Rs 71 crore in FY23 compared to Rs 14 crore in FY22. Its ROCE and EBITDA margin worsened to -25% and -43.8% respectively. On a unit level, it spent Rs 1.52 to earn a rupee. The company has raised around $40 million including its $37 million Series A round led by Peak XV and Verlinvest in 2o21. It competes with Supertails, Zigly, PetSutra, Wiggles, and most recently perhaps, Drools. FY22-FY23 FY22 FY23 EBITDA Margin -5% -43.8% Expense/₹ of Op Revenue ₹1.11 ₹1.52 ROCE -6% -25% The 2.5x jump in marketing costs is just one indicator of how competitive intensity in the pet care segment has grown. For Heads Up For Tails, it has come a little too early, as another strong year of growth would have placed it much better to take on competition. Now, it faces the unenviable task of getting back to a growth path without burning a hole in the books. There is every chance of investors seeking some consolidation in the otherwise growing segment , and its losses leave Heads Up For Tails vulnerable to just such an approach. Watch this space to see the last tail wagging.

Pet care startup Supertails scoops up $15 Mn in Series B

EntrackrEntrackr · 1y ago
Pet care startup Supertails scoops up $15 Mn in Series B
Medial

Full-stack pet care startup Supertails has raised Rs 125 crore (approximately $15 million) in a Series B funding round led by RPSG Capital Ventures and existing investors Fireside Ventures, Saama Capital, DSG Consumer Partners and Sauce VC. This funding will be deployed towards enabling business growth through the acquisition of new customers and investments in technology, along with the expansion of healthcare services including Supertails Pharmacy, the firm said in a press release. Supertails also plans to use the funds to foray into offline business strategy and build an omnichannel experience for consumers. In November 2022, the company raised $10 million in a Series A funding round in a mix of equity and debt led by Fireside Ventures. It has scooped up $27.5 million since its inception in June 2021. Founded by Varun Sadana, Aman Tekriwal, and Vineet Khanna, Supertails addresses the evolving needs of pet parents through their customised offerings. The Supertails app provides assortment of food, treats, accessories, and other pet essentials. Also Read: Amid pet care industry boom, PawPurrfect bets on convenience and healthcare To further support pet parents, the firm has introduced a pet pharmacy on its platform, becoming a full-stack platform offering pet supplies, online vet consultations, online behavior training, and a pet pharmacy. Supertails’ revenue from operations jumped 4.2X to Rs 33 crore during FY23 as compared to Rs 7.82 crore in FY22. As per startup data intelligence platform TheKredible, its losses surged 2.6X to Rs 30.6 crore in FY23 against Rs 11.65 crore in FY22. Supertails aims to double down on its growth and expansion plans to achieve an ARR of Rs 500 crore in the next two years. As per studies, the pet population in India stands at approximately 35 million, growing at a CAGR of 15% with a potential market size of $5 billion and Supertails aims to solidify its position as a leading player in the space. It competes with Heads Up For Tails, Goofy Tails, and JustDogs, among others. Heads Up For Tails emerged as the largest funded startup in this segment which raised $37 million in a Series A funding round led by Verlinvest and Peak XV Partners.

Exclusive: Snapmint to raise $37.5 Mn in Series B led by General Atlantic

EntrackrEntrackr · 1m ago
Exclusive: Snapmint to raise $37.5 Mn in Series B led by General Atlantic
Medial

Exclusive: Snapmint to raise $37.5 Mn in Series B led by General Atlantic Buy now pay later startup Snapmint is all set to raise Rs 331.18 crore ($37.5 million) in its Series B round led by General Atlantic with the participation of existing investor Kae Capital and others. The board at Snapmint passed a resolution to approve the issue of 12,159 Series B CCPS at an issue price of Rs 2,72,378.63 each to raise the above-mentioned amount, according to its filing with the Registrar of Companies (RoC). General Atlantic will lead the round with an investment of Rs 300 crore ($34 million), while existing investor Kae Capital will participate with Rs 12.2 crore. Five Rivers Investment and Thomas Azavedo will contribute Rs 4.5 crore and Rs 3.5 crore, respectively. The remaining amount will come from other investors, including a group of angels. Snapmint is likely to raise additional funds in the ongoing round. According to media reports, the company may also see a secondary transaction in Series B. According to Entrackr’s estimates, Snapmint will be valued at around Rs 1,650 crore or around $187 million post-money. Founded in 2017 by Nalin Agrawal, Anil Gelra, and Abhineet Sawa, Snapmint enables shoppers to access credit for purchasing mobiles, electronics, home and kitchen appliances, health and wellness products, and more. Its digital platform, Nimbus, provides customised and easy-to-integrate solutions for partner merchants, helping them boost both sales and customer acquisition. According to startup data intelligence platform TheKredible, Snapmint has raised around $65 million to date, including $18 million in a mix of debt and equity secured in December last year. Following the latest allotment, General Atlantic will hold an 18.8% stake in the company. For the fiscal year ended March 2025, Mumbai-based Snapmint reported a nearly 80% year-on-year increase in revenue to Rs 158.5 crore and turned profitable with a net profit of Rs 15 crore.

Exclusive: FableStreet parent FS Life to raise $4 Mn in Series B

EntrackrEntrackr · 2m ago
Exclusive: FableStreet parent FS Life to raise $4 Mn in Series B
Medial

Exclusive: FableStreet parent FS Life to raise $4 Mn in Series B FS Life, the parent company of D2C women's fashion brand FableStreet, is raising Rs 35.54 crore (around $4 million) led by Colossa Ventures with the participation of existing investor Fireside Ventures and others. FS Life, the parent company of D2C women's fashion brand FableStreet, is raising Rs 35.54 crore (around $4 million) led by Colossa Ventures with the participation of existing investor Fireside Ventures, HirePro Consulting, ASA Holdings, NKA Resources and other angel investors. This is the first fundraise for the company in 3 years since it raised Rs 50 crore in its pre-Series B round led by Fireside Ventures. The board at FS life passed a resolution to issue 10,282 Series B compulsory convertible preference shares at an issue price of Rs 34,568 each to raise the aforementioned sum, as per its regulatory filing with the Registrar of Companies (RoC). Colossa Ventures, through its Colossa WomenFirst Fund, will lead the round with an investment of Rs 10 crore, followed by Fireside Ventures with Rs 7 crore. ASA Holdings and HirePro Consulting will contribute Rs 3 crore and Rs 2.5 crore, respectively. A group of angel investors, including Rahul Garg, Rahul Kayan, and others, will also participate in the round. The company has already received Rs 9.44 crore from the above round in July from Fireside Ventures, Mirabilis Investment Trust, and others, with the remaining amount expected to be received soon. According to Entrackr's estimates, FS Life’s valuation remained flat at Rs 370 crore or $42 million post-money. Founded in 2015 by Ayushi Gudwani, FS Life is a house of women’s apparel and lifestyle brands, including FableStreet, March Jewellery, and Pinkfort. FableStreet focuses on western wear with an emphasis on perfect fits, March offers sterling silver and semi-precious jewellery, while Pinkfort caters to modern Indian wear with a contemporary take on traditional styles. According to startup data intelligence platform TheKredible, the Gurugram-based company has raised over $9.5 million to date, with Fireside Ventures as its lead investor. The company is yet to disclose its FY25 financials. In FY24, it recorded over 40% year-on-year growth in operating revenue, while its losses widened by 70% to Rs 17 crore during the same period. FS Life competes with other D2C fashion and jewellery brands such as NEWME, which raised $18 million in July last year, as well as FabAlley, Fashor (ethnic wear), and jewellery startups like GIVA and Palmonas, among others.

Exclusive: Neo kicks off Series B with $26.5 Mn

EntrackrEntrackr · 1y ago
Exclusive: Neo kicks off Series B with $26.5 Mn
Medial

Wealth and asset management company Neo has raised Rs 220 crore or $26.5 million in its Series B led by Crystal Investment. This is the second significant round for the Mumbai-based company in the past 9 months. The board at Neo has approved issuing Series B preference shares at an issue price of Rs 3,12,421 each to raise $26.5 million, its regulatory filing accessed from the Registrar of Companies (RoC) shows. Crystal investments pumped in Rs 140 crore (approximately $16.8 million) while Mufg Bank and individual investor Deepak Agarwal participated with Rs 78 crore and Rs 2 crore, respectively. This seems to be part of an ongoing round and the firm may raise more funds.. As per TheKredible’s estimates, the company has been valued at around Rs 1,920 crore or $231 million post-allotment. Neo has raised around $104 million to date including its $35 million Series B round led by Peak XV in October last year. According to the startup data intelligence platform TheKredible, Peak VV was the largest external shareholder, holding 22.22% of the company. Meanwhile, its co-founders—Nitin Jain, Varun Bajpai, and Hemant Dogra—collectively held 63.81% prior to this funding round. Neo provides advisory and yield-based investment solutions to high and ultra-high net worth individuals including indigenous family offices. The three-year-old firm demonstrated supper growth in the fiscal year ending March 2023 as its revenue ballooned 9X to Rs 65.1 crore. Neo achieved such growth with a mere loss of Rs 3.6 crore during FY23. The company is yet to disclose its FY24 results.

Exclusive: Pilgrim raises $9 Mn with 3X valuation surge

EntrackrEntrackr · 1y ago
Exclusive: Pilgrim raises $9 Mn with 3X valuation surge
Medial

Beauty and personal care D2C firm Pilgrim has raised Rs 75 crore (approximately $9 million) in its extended Series B round led by Fireside and Vertex Ventures. The board at Pilgrim has passed a special resolution to issue 854 Series B1 and B2 preference shares at an issue price of Rs 8,77 655 each to raise Rs 75 crore or $9 million, its regulatory filing accessed from the Registrar of Companies shows. Fireside and Vertex Ventures pumped in Rs 25 crore and Rs 23 crore, respectively. NSFO Ventures, Mirabilis Investment, and NABS Vriddhi cumulatively invested Rs 27 crore during the round. The company will use these proceeds for expansion and general corporate purposes as decided by the board, the filings further added. According to the startup data intelligence platform TheKredible, the company’s valuation has soared to approximately Rs 2,075 crore (around $250 million) post-allotment. This marks an over threefold increase from its last funding round, of $20 million where the company was valued at $75 million. The firm may raise more funds in this round. With the recent funding, Fireside Ventures remains the largest external stakeholder with a 23% stake, followed by Vertex Ventures, which holds 11.2%. NSFO Ventures and Mirabilis Investment command 5.57% and 2.81% stakes, respectively. Founded by Anurag Kedia in 2019, Pilgrim offers more than 90 SKUs across face care, haircare, and skincare products, and fragrances in over 25,000 pin codes. The company said that it offers a wide range of products curated with ingredients from France, Korea, Spain, Australia, the Amazon Rainforest, and Swiss glaciers. The five-year-old firm has raised around $35 million across rounds including its $20 million Series B led by Vertex Ventures in 2023. The company posted 4.47X growth in scale to Rs 76 crore in FY23 from Rs 17 crore in FY22. In pursuit of growth, its losses also jumped 3X to Rs 23 crore in FY23. Pilgrim is yet to file annual results for FY24.

Exclusive: Battery tech startup Lohum raises $14.5 Mn more in Series B

EntrackrEntrackr · 1y ago
Exclusive: Battery tech startup Lohum raises $14.5 Mn more in Series B
Medial

Lohum Cleantech, a producer of clean energy transition materials through battery recycling and repurposing, has raised Rs 119 crore (approximately $14.5 million) as a part of its ongoing Series B round. The board at Lohum has passed a special resolution to issue 844 Series B2 CCPS at an issue price of Rs 14,13,632 each to raise Rs 119.31 crore, its regulatory filing accessed from the Registrar of Companies shows. Singularity Growth led the tranche with Rs 55 crore while Vyoman India and Baring Private Equity poured in Rs 11 crore and Rs 10 crore, respectively. Angel investors Mukul Mahavirparasad Agarwal and Madhuri Madhusudan invested Rs 11 crore and Rs 10 crore each. The company has passed a separate board resolution to issue 2,501 debentures to Stride Ventures debt fund to raise Rs 25 crore. Lohum will use these proceeds for the capital expenditures, marketing, and general corporate purposes of the company as per the business plan approved by the board, the company said in the filing. Following the fresh funds, Baring Private Equity holds 5.58% while Cactus Partners and Singularity Growth Opportunities command 2.89% and 1.62%, respectively, in the firm. According to the startup data intelligence platform TheKredible, the company has been valued at around Rs 3,470 crore or $422 million post-allotment. The company had previously raised $7 million in January 2021. It has already raised $23 million as part of the series B, which kicked in August last year. As per media reports, it was in talks to raise $100 million in Series B. Lohum claims to be one of the largest producers of sustainable energy transition materials through integrated battery recycling & raw material refining and battery repurposing. As per Lohum, its lithium-ion battery material recycling and extraction technology regenerates top-quality materials and produces zero waste. It repurposes EV batteries to make second-life energy storage systems (ESS) for renewable energy storage and grid stabilization. Lohum has shown an impressive financial performance with its revenue surging 2.9X to Rs 308 crore in FY23 from Rs 106 crore in FY23. The company also posted a profit of Rs 8.88 crore in the same period.

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