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Elon Musk’s X hikes subscription prices in India by 35 percent: Here’s how much it costs now

Livemint

Livemint · 8m ago

Elon Musk’s X hikes subscription prices in India by 35 percent: Here’s how much it costs now

Elon Musk's social media platform X has increased the subscription charges for its Premium tiers in India by up to 35 percent. The new pricing took effect on December 21, 2024, and existing subscribers will be charged at the updated rates with their next billing cycle. The monthly cost for X Premium+ users has now become ₹1,750, up from ₹1,300, and the annual price has increased from ₹13,600 to ₹18,300. X cited reasons such as ad-free experience, supporting content creators, and new features for the price hike.

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Elon Musk’s X is especially vulnerable to an ad boycott

Livemint

Livemint · 1y ago

Elon Musk’s X is especially vulnerable to an ad boycott

Elon Musk has responded boldly to firms pulling ads from X, the social network he owns. Concerns over unsavoury content on the platform have prompted advertisers like Apple and Disney to withdraw their ads. Since Musk fired a significant portion of X's staff, more problematic content has been surfacing. The social network, which heavily relies on ads for revenue, is now facing a significant decline in sales and download rates. To make up for the loss, X is exploring new ways to attract smaller advertisers and considering a premium subscription model.

Elon Musk’s computer coup

The Verge

The Verge · 6m ago

Elon Musk’s computer coup

On The Vergecast, David Pierce discusses Elon Musk’s influence over US government systems, analyzing the risks and implications. The episode also covers tariff issues affecting tech products, highlighting potential price hikes and distribution challenges. Additionally, it explores changes in the streaming industry, including Fox’s new service and Disney’s cable strategy. Lastly, the hosts delve into Sonos's upcoming products, FCC controversies, and OpenAI's branding updates. The discussion encompasses technology, politics, and media shifts.

Elon Musk's X is seeing an exodus of ad dollars — and LinkedIn is picking up some of that revenue

Business Insider

Business Insider · 1y ago

Elon Musk's X is seeing an exodus of ad dollars — and LinkedIn is picking up some of that revenue

LinkedIn is experiencing an increase in demand for digital advertising as brands move away from Elon Musk's platform, X. This surge in demand has allowed LinkedIn to increase their ad prices by as much as 30%, with a 10% jump in US ad revenue from 2022 to 2023. Meanwhile, X is facing a mass exodus of advertisers due to concerns over pro-Nazi posts and antisemitic comments made by Musk. Despite this, both LinkedIn and X remain smaller players in the digital advertising space compared to giants like Google and Meta.

Elon Musk’s Lawsuit Against a Group That Found Hate Speech on X Isn’t Going Well

Wired · 1y ago

Elon Musk’s Lawsuit Against a Group That Found Hate Speech on X Isn’t Going Well

Twitter, now called "X," has been facing a loss of advertisers since Elon Musk took control of the platform. X filed a lawsuit against the Center for Countering Digital Hate (CCDH), accusing them of compromising user security and driving away business with their research on hate speech. CCDH claims that the lawsuit is an attempt to silence criticism using legal tactics known as strategic lawsuits against public participation (SLAPP). During a hearing, the judge expressed skepticism about X's allegations and questioned the damages claimed. The outcome of this case could have implications for how billionaires and tech companies handle criticism.

Elon Musk’s Grok AI can now decode images: From analysing medical tests to video games, here’s everything it can do | Mint

Livemint

Livemint · 7m ago

Elon Musk’s Grok AI can now decode images: From analysing medical tests to video games, here’s everything it can do | Mint

Elon Musk's Grok AI now has image analysis capabilities, allowing users to upload any image for analysis, from medical tests to video games. Launched by Musk’s startup in November 2023 to rival OpenAI's ChatGPT and Google's Gemini, Grok was initially limited to X Premium users. With plans for a standalone app and free access, xAI aims to expand its reach. Grok is currently operating on the Grok 2 model, with future advancements anticipated.

Netflix may tap price hikes after success of password-sharing crackdown

Economic Times

Economic Times · 1y ago

Netflix may tap price hikes after success of password-sharing crackdown

Netflix is considering price hikes following the success of their crackdown on password sharing. The streaming platform is exploring new ways to maximize revenue and ensure that users aren't sharing accounts without authorization, which has been a common practice. By implementing stricter measures, Netflix aims to encourage individual subscriptions and potentially increase their subscription prices in the future.

Elon Musk's X to launch premium subscriptions soon

Economic Times

Economic Times · 1y ago

Elon Musk's X to launch premium subscriptions soon

Elon Musk announced on social media platform X (formerly Twitter) that it will introduce two new premium subscription tiers. One will offer all features at a lower cost but without the removal of ads, and the other, more expensive tier will be ad-free. Musk didn't provide specific details about the subscription plans. Earlier, the platform started charging new users in New Zealand and the Philippines, introducing a "Not A Bot" subscription to combat spam and manipulation. Musk's changes to X have affected revenue, leading to these subscription initiatives.

Musk’s X sues advertising group over boycott that allegedly cost it billions

Livemint

Livemint · 11m ago

Musk’s X sues advertising group over boycott that allegedly cost it billions

Elon Musk's social media company X has filed an antitrust lawsuit against an advertising industry coalition, alleging that the group illegally boycotted the platform. X claims that companies such as CVS Health, Mars, and Unilever conspired to withhold billions of dollars in advertising to force the platform, formerly known as Twitter, to meet certain safety standards. The boycott began in November 2022 and continues to this day. X argues that the coalition's actions violate antitrust laws by coercively exercising market power. Musk has been more litigious recently, with X involved in multiple lawsuits.

Elon Musk’s X Needs Creators, but They Don’t Need X

Livemint

Livemint · 1y ago

Elon Musk’s X Needs Creators, but They Don’t Need X

Elon Musk's social media platform, X, is aiming to attract creators and become a rival to sites like YouTube and TikTok. X launched an ad-revenue-sharing program last year as part of its efforts to entice creators, but is still trailing behind competitors in terms of popularity among creators. Some creators have cited concerns about X's advertising business and payment inconsistencies as obstacles to their full engagement with the platform. Despite this, X is continuing its push to recruit big names and increase content creation on the platform.

ETtech Explainer: Behind Elon Musk’s lawsuit against the Indian government

Economic Times

Economic Times · 5m ago

ETtech Explainer: Behind Elon Musk’s lawsuit against the Indian government

Social media platform 'X', owned by Elon Musk, is suing the Indian government, questioning the legality of its content regulation under Section 79(3)(b) of the IT Act. The conflict arose when 'X' refused to join the Sahyog portal for information sharing, unlike other platforms. The government argues that the portal aids in unlawful content removal, but Musk's platform views this as unwarranted censorship that bypasses established legal processes.

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