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Appario looks for a new way to keep selling on Amazon

Economic Times

Economic Times · 1y ago

Appario looks for a new way to keep selling on Amazon

Appario Retail, the largest seller on Amazon India, may change its plans to shut down its seller entity. Amazon and Patni Group, the joint venture partners of Appario’s parent firm Frontizo, had initially planned to shut down the seller entity. However, instead of stopping sales on Amazon India, Patni Group and Amazon are exploring options to bring in a new joint venture partner to replace Amazon for Appario Retail. Talks are ongoing to find a legally sound solution, allowing Appario to continue selling on the marketplace. Appario is a crucial seller for Amazon, accounting for a significant volume of orders.

Related News

CCI clears Amazon seller Appario’s sale to Clicktech

Economic Times

Economic Times · 1y ago

CCI clears Amazon seller Appario’s sale to Clicktech

The Competition Commission of India (CCI) has approved the sale of Appario Retail, the largest seller on Amazon India, to Clicktech, another major seller on the platform. This move is part of Amazon's plan to divest stakes in sellers on its platform to comply with local e-commerce rules. Appario was the last major seller in which Amazon held a stake. Clicktech, promoted by the Vinod Poddar group, will acquire Appario. Additionally, Amazon is acquiring Appario’s parent firm, Frontizo Business Services, from joint venture partner Patni Group.

Clicktech Snaps Up Amazon India’s Largest Seller Appario

Inc42 · 1y ago

Clicktech Snaps Up Amazon India’s Largest Seller Appario

Amazon India's largest seller, Appario, will be acquired by Clicktech, one of the platform's biggest sellers. This comes as Amazon divests its stake in seller entities to comply with local ecommerce regulations. Appario had become Amazon India's top seller after Cloudtail closed. Meanwhile, Amazon is also acquiring Appario's parent company, Frontizo Business Services, from joint venture partner Patni Group. With this acquisition, Clicktech aims to expand its product offering and grow its presence on the marketplace. Amazon previously announced plans to remove Appario from the platform in 2022 due to protests and regulatory pressures.

Former Amazon seller sues Indian watchdog over antitrust probe

Economic Times

Economic Times · 11m ago

Former Amazon seller sues Indian watchdog over antitrust probe

A former top Amazon seller in India, Appario, is challenging an antitrust investigation conducted by the Competition Commission of India (CCI), which found that Amazon breached local competition laws. The investigation revealed that Amazon gave preference to select online sellers and prioritized certain listings, thus violating local competition laws. Appario has filed a lawsuit asking the court to set aside the investigation report that names it and to quash a CCI order that requested its financial statements. This marks the first legal challenge to the CCI investigation and poses a significant challenge to Amazon in the Indian market.

Amazon merchant buying Appario biz as e-tail giant picking up Patni Group’s stake in JV

VCCircle

VCCircle · 1y ago

Amazon merchant buying Appario biz as e-tail giant picking up Patni Group’s stake in JV

An Indian Amazon merchant is acquiring the entire business of Appario Retail Pvt. Ltd, one of the largest sellers on the platform. As part of the deal, Amazon is also picking up the stake of the Patni Group in this joint venture. This acquisition marks a significant move for the Indian e-commerce scene.

After Amazon, Three Flipkart Sellers Sue CCI

Inc42 · 11m ago

After Amazon, Three Flipkart Sellers Sue CCI

Flipkart sellers CIGFIL Retail, Wishery Online, and Xonique Ventures have filed petitions to challenge a report by the Competition Commission of India (CCI) that found them guilty of violating competition laws. This follows a similar move by Appario, a former Amazon seller, who sought to quash the CCI's probe against Amazon. The CCI recently implicated both Flipkart, Amazon, some of their sellers, and certain smartphone brands for contravening India's competition laws.

CCI clears Amazon Asia's 76% stake buy in Frontizo

YourStory

YourStory · 1y ago

CCI clears Amazon Asia's 76% stake buy in Frontizo

The Competition Commission of India (CCI) has approved Amazon Asia-Pacific Holdings' acquisition of a 76% stake in Frontizo from Zodiac Wealth Advisors. Frontizo's subsidiary, Appario Retail, operates as a retail and wholesale business in India, offering products on the Amazon India Marketplace. The CCI has also cleared the acquisition of Appario's business by Clicktech Retail Pvt Ltd and the acquisition of a 1% shareholding by Haverl in New Trends Commerce Pvt Ltd. Additionally, the CCI has approved Sanlam Emerging Markets' proposal to acquire a 16.12% stake each in Shriram LI Holdings and Shriram GI Holdings.

Amazon India’s ecom growth flattens after Cloudtail restructuring

The Arc Web

The Arc Web · 1y ago

Amazon India’s ecom growth flattens after Cloudtail restructuring

Amazon Seller Services, the main marketplace unit of Amazon in India, experienced a stagnant growth in FY23. While operating revenues increased by only 3.4% to Rs 22,198 crore, losses rose by 33% to Rs 4,854 crore. The decline in revenue can be attributed to the decrease in commissions from related party sellers like Cloudtail and Appario, which dropped by 65% due to government regulations. However, revenues from third-party merchants saw a 33% increase to Rs 12,549 crore, accounting for more than 50% of Amazon India's ecommerce income. Amazon's advertising revenues grew by 29% to Rs 5,380 crore.

Amazon Prepping Up For Budget-Friendly, Unbranded Fashion Route To Take On Meesho

Inc42 · 1y ago

Amazon Prepping Up For Budget-Friendly, Unbranded Fashion Route To Take On Meesho

Ecommerce giant Amazon is reportedly set to launch its new vertical, Bazaar, in India, focusing on budget-friendly, unbranded fashion and lifestyle products. The company is aiming to target Indian value customers by onboarding sellers to list products, including apparel, watches, shoes, jewelry, and luggage, priced below INR 600. The move comes as demand for mass-market products slows down and Amazon looks to boost its growth. The new store, Bazaar, will allow sellers to offer their fashion and lifestyle products online at no extra charges.

Are vanity metrics hiding the real picture?

Inshorts · 3m ago

Are vanity metrics hiding the real picture?

GMV looks great on pitch decks, but LTV, CAC, retention, and contribution margin reveal the real story. E-commerce isn't about growth at all costs anymore. Sustainable brands optimise what they spend to keep a customer and what that customer gives back. Quality of revenue now beats quantity.

Amazon faces action for misleading consumers with 'Ram Temple Prasad' sweets

Livemint

Livemint · 1y ago

Amazon faces action for misleading consumers with 'Ram Temple Prasad' sweets

Amazon India has been issued a notice by the consumer protection authority for selling sweets on their platform falsely claiming them to be 'Prasad' from Ram Temple in Ayodhya. The Central Consumer Protection Authority (CCPA) has taken action against Amazon Seller Services, stating that the practice of selling food products online with false representations misleads consumers. Amazon has been given a week to respond to the notice, and failure to do so may result in legal action under the Consumer Protection Act, 2019.

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