Risk.....what!? • 2d
The Silent Revolution → Why small creators drive bigger ROI than mega-influencers For years brands chased followers. Bigger numbers meant bigger deals. But in 2025 the smartest brands know: 10K followers with trust > 1M followers with noise. Why small creators quietly outperform mega-influencers: Authenticity beats gloss: audiences trust creators who feel like friends, not celebrities. Engagement > reach: nano and micro creators see 5–10× higher engagement. Cost efficiency: one mega-post can fund dozens of small creators, multiplying reach and diversity. Niche communities: sneakerheads, plant parents, finance nerds, small creators own spaces where influence converts. From “who’s the loudest?” to “who’s the most trusted?” From followers to interactions. From celebrity deals to community collabs. Would you bet your next campaign on one mega voice or 100 small trusted voices? #CreatorEconomy #InfluencerMarketing #MarketingROI #DigitalStrategy #MicroInfluencers #Campayn
House of jewellery b... • 6m
Micro vs. Macro Influencers: Who Can Sell Your Jewelry Better? In jewelry marketing, influencer partnerships are powerful tools, but choosing the right type of influencer is key. Should you go with a macro influencer (large following) or a micro-inf
See MoreHey I am on Medial • 1y
Micro-Influencers: The Hidden Gems of Marketing Forget celebrities with millions of followers; the real power lies with micro-influencers. These are the everyday people with a smaller but highly engaged audience. Here’s why they’re your secret weapon
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