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โWrap It Rare: How Limited Edition Packaging Triggers Urgency and Desireโ Limited edition packaging is more than a design twistโitโs a psychological trigger that taps into scarcity, exclusivity, and collectability. When customers see โlimited,โ their brain flags it as rare and valuable, activating urgency. Smart brands use unique visuals, textures, co-branded artwork, or seasonal themes to create buzz. Think Coca-Colaโs World Cup cans or Nikeโs artist collaborations. These designs arenโt just wrappersโtheyโre social currency, often shared, displayed, or saved. It drives faster purchases, repeat buyers, and higher perceived value. Limited edition packaging doesnโt just sell a productโit sells the moment.
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In marketing, scarcity creates urgency by making products seem rare or limited, pushing customers to act fast. There are mainly three types โ limited-time scarcity, where offers expire soon; limited-quantity scarcity, where stock runs out quickly; an
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HOW URGENCY WORKS If you aren't specific about cultivating urgency, it will happen automatically, but it'll be for things like checking social media or text messages instead of things that can move your life forward right now. When you perceive you
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โFOMO Marketing: Turning Urgency into Salesโ FOMO (Fear of Missing Out) marketing taps into a basic human emotion โ the anxiety of missing out on something valuable or exclusive. Itโs the reason we rush to buy limited-edition products, join flash sa
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The key to open doors of revenue treasure. Understanding the customers psychology of 'why' :- Ask yourself why a customer purchase your products. Why? Is nothing but a dive into customers psychology. It explores the MOTIVATION , EMOTION , and COG
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๐ What Tricks Do People Fall for in Sales? ๐ฅ Here's a compilation of the most popular tricks: ๐ Red and crossed-out price tags. It's a subconscious attention-grabber, and salespeople should definitely take advantage of it. Price contrast. Displ
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โRunning Out Fast: How Scarcity Sells in the Psychology of Businessโ The Scarcity Effect is a psychological principle where people place higher value on items that are rare or limited. Businesses use this to create urgency and boost sales. Limited-t
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Would you use an AI chatbot to manage your money? Imagine a Conversational bot like app that 1) Analyses your spending automatically (How much did you spent on McD past week) 2) Gives you real-time advice like, โYou canโt afford this Zomato order.
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In the previous post , I've shared how "URGENCY " skyrocket ๐๐ your business. So , in this post, I'll share how to apply this urgency in the right ways as , ๐จ If you apply in wrong or desperate way ,then it can backfire you and your trust will
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Manual data labeling is one of the biggest bottlenecks in building intelligent image classification systems โ especially when the objects are rare, niche, or appear in very few examples. At Gigaversity, we recently faced this challenge while building
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Impact Of Media And Advertisement In The Consumer Buying Media & Ads = The Invisible Sales Force. Impact on Consumer Buying: 1. Awareness : -Media puts your product on the map. Example: Nikeโs โJust Do Itโ = universal recognition. 2. Perception B
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