What exactly does it mean when people say ‘your pitch deck has to say a compelling story?’ What kind of story and why? If we make it like a typical story, won’t it look unprofessional?
what does "STORY" mean in terms of a brand identity and in terms of selling a product. And what the key point to keep in mind when creating the "STORY"
Building a clothing brand is never a straight line.
If you’ve started (or are starting) one—
a. What worked for you?
b. What didn’t work?
c. what can I learn from your journey?
Your story could help others too.
