Tata Nano when it was launched back in 2009. They marketed as cheap car..which did not went well with Indians considering car as a status symbol.
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Jaswanth Jegan
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โThe Poor manโs Carโ
Failed Marketing Strategy #1
TATA Nano is one of the dream project of Mr.Ratan Tata, he Really wanted to Help the people in Middle class to own a car.But it Was failed
The Tata Nano faced a significant positioning problem
I know itโs difficult to happen but imagine if Tata Motors brings Nano back in the market as memory and respect for sir Ratan Tata and this time Indians welcome it gladly.
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Hiral Jain
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Hello everyone! Day 3 of knowing about businesses that failed in the Indian market!
TATA NANO
Arey yey toh tataji ke company ka product hai, yey kaise fail hogyi? Chalo let's know about it!
Tata Motors made a bold move by introducing a budget-frien
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Vishu Bheda
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Do you think ๐ค that one day tata motors will over take on tcs in terms of market cap?(Considering ev revolution).
In 2015, Ratan Tata admitted his greatest mistake in his 53-year-long career:
Branding the Tata Nano as the "cheapest" instead of the most "affordable" car.
For most Indians, owning a car is a luxury.
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Aman meshram
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More than 90% of the Iphone are on EMI, even a 30,000โน-40,000โน per month earner can afford an Apple phone. Can we still consider it as status symbol good?
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๐จ Tata Punch has emerged as the largest-selling car in India during the period from Jan 2024 to April 2024 beating Japanese and Korean rivals.
Guys! Tata motors ๐๐
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The Tata Takeover: How Ratan Tata Built an Indian Legacy
1991. A quiet yet determined man takes over the Tata Group.
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It is really hard to pick a car to buy.
Anything that can be looked at in the 15-25 L range?
Should have:
Automatic Transmission
Petrol
Good ground clearance
SUV
80% city driving. 5000 km / year. Yes, only 5k.
Will not buy Tata, Skoda, Volkswag