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Lowering price is the worst strategy to increase sales Smart brands know a secret: People don't buy on price, they buy on perceived value. Here's the winning formula: 1] Tap into dreams: Understand your audience aspirational self. What do they wa

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Anonymous

Anonymous 1

Hey I am on Medial • 1m

The best brands sell who you become when you own their product. Nike sells athleticism, not shoes.

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