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Ronak Patel

Here you go! • 1m

Lowering price is the worst strategy to increase sales Smart brands know a secret: People don't buy on price, they buy on perceived value. Here's the winning formula: 1] Tap into dreams: Understand your audience aspirational self. What do they wa

SHIV DIXIT

CHAIRMAN - BITE INDU... • 1m

india is price sensitive market and for better sales and mass scale manufacturing you need to decrease the price and focus on maintaining the same unit economics with large scale reach.... Every market has different dynamic and sales model so lowering the price is not good or Worst strategy even if you sell the same indian product without terrif on American market then peoples will reject on this basis of quality not price but same thing is acceptable in Zimbabwe , nepal , bangaladesh , pakistan , iran , Bhutan and other countries so at the end of the day it's all about necessity

1 replies2 likes

Replies (1)

Ronak Patel

Here you go! • 1m

Totally agree, but it is worse if we position our brand as a luxury product and go on decreasing the prices with response to our competitors move on decreasing the price.

1 replies

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