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The Secret Glue Monopoly of India Behind almost every adhesive you use — Fevicol, Feviquick, M-Seal, Dr. Fixit — there’s just one name: Pidilite. This company has quietly created an invisible empire, sticking itself into every home, school, and cons

“The FREE Store” WEIRD Marketing Strategy #4 Fevicol wanted to reinforce their position as India’s most reliable glue. To do so, they setup a FREE STORE in famous Malls of Mumbai. A store where everything was FREE,if you can take it. They set up

When a Brand Name Becomes the Language You don’t search, you Google. You don’t buy adhesive, you grab Fevicol. You don’t ask for toothpaste, you ask for Colgate — even if it’s not Colgate. This is what marketers dream of: Becoming the noun. The act

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I want to ask everyone that people say that you want should start a startup before and before that you should know the problems of if I go on road and ask people what is your problem in your life please they will say is mad person or like a awkward s

Say whatever you want, whether it's ChatGPT or something else, it doesn't matter to Indian IT companies, they are happily doing their own thing 😁

Say what you want but Soham Parekh is actually very sharp and talented