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Kunal Shah's Delta 4 Theory: Why Some Startups Win Big & Others Fail Most people hate switching unless the new option is at least 4X better than what they already use. Thatā€™s the core of Kunal Shahā€™s Delta 4 Theoryā€”if your product isnā€™t a massive i

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Hustler

Hey I am on MedialĀ ā€¢Ā 1m

One massive change > multiple small improvements.

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