Cut the clutter, amplify growth. Apple's secret to success is painfully simple design. What's holding yours back?
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Sairaj Kadam
Entrepreneur • 1m
In 1977, Mike Markkula wrote Apple’s core philosophy:
Empathy – deeply understand the customer’s mind
Focus – cut everything non-essential.
Impute – even presentation must radiate quality.
It wasn’t just marketing. It was strategy disguised as be