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Starting a startup feels bold. Quitting feels like failure. But what if quitting is actually the smartest move? I just wrote about the hidden emotional traps founders face — sunk costs, identity, and reputation. 👉 https://medium.com/@ganeshmishra1

Over 89% of prospects delay decisions not because of price .. but because they can't picture life after buying. This is where “THE ENDOWMENT EFFECTS ” kicks in People value something more once they feel it's already theirs. Most pitches talk abou

📱 From Hutch to Vi: A Journey of Transformation 🌐 Remember the iconic "You & I" tune from Hutch? A brand synonymous with innovation and reliability, Hutchison Essar captured hearts with its adorable pug and stellar services. 🐾 Fast forward to 20

BluSmart Shake-Up: Bold Move or Red Flag? Imagine booking your daily ride, trusting BluSmart’s commitment to sustainable mobility—then suddenly, the CEO, CBO, CTO, and VP of Experience all resign. At the same time, BluSmart transfers 3,000 EVs to Re

"Ather Powers Up: Ditches 'Sasta' Scooters to Take the High-Voltage Road to 300cc Glory!" Ather Energy’s bold move into the 125–300cc e-bike segment feels like watching a clever underdog enter the big leagues with a confident grin. Tarun Mehta’s gam

Why International Shoe Brands are benchmarking our Indian Market? Here a bold move with commitment to challenge international shoe brands. Excited to introduce EIMIGO, a new Indian startup revolutionizing sports shoes & sneakers with premium quali

Innovation on Amazon is no longer optional. It’s the line between brands that grow and those that fade. The Jungle Scout Amazon Innovation Report shows where most brands stumble. They lose control to unauthorized sellers, fall into price wars, move

Jeff Bezos Bold Move: Why Giving Up Equity Was the Key to Building Amazon. In 1994, Jeff Bezos left his high-paying Wall Street job to launch Amazon, with just $10,000 in savings. To bring his vision of the “everything store” to life, he needed fu

Starting a business sounds bold until you meet the first real-world challenge: the registered office address. I’m in the process of registering my business officially. But when it comes to proving an address — it’s not as simple as it sounds. 🏠 I’