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Medial • 8m
Breaking the rules of growth: Why Shopify bans KPIs, optimizes for churn, prioritizes intuition, and builds toward a 100-year vision | Archie Abrams (VP Product, Head of Growth at Shopify) Archie Abrams is the VP of Product and Head of Growth at Shopify, where he leads a 600+ person growth org across product, design, engineering, data, ops, and growth marketing. Shopify powers over 10% of e-commerce in the United States, with $235 billion in GMV in 2023 (roughly the size of Finland’s economy). He previously led Consumer product and growth at Lyft and was at Udemy for 8 years as SVP of Product having joined the company when it was 10 people. we discuss: Why Shopify optimizes for churn Why the core product team doesn’t use metrics-based goals Why they keep multi-year experiment holdouts How they structure their growth team The benefits of not having a CMO Lessons learned about integrating sales into a product-led growth model The power of discounting as a growth lever
He who remains • 1y
How many of you know about (Churn Rate) Churn rate, or customer attrition, measures the percentage of customers who stop using your product or service over a period. It's crucial for businesses, especially those with subscription models, as it direc
See MoreThatmoonemojiguy 🌝 • 1m
💡 Ever heard of “Churn Rate” in startups? It’s the silent killer. I’ve seen so many early-stage teams obsess over growth… 🚀 more users 🚀 more downloads 🚀 more signups But here’s the truth: If your users keep leaving, none of that matters. 🔁 C
See MorePassionate about tec... • 7m
why does Shopify has not created a platform where a person can find all Shopify stores around the world and charges them platform fee advertising fee on the platform if it happens then I think some Shopify can take some share of meta and google ad
See MoreEntrepreneur | Tech ... • 2m
Just launched Churnaizer on Product Hunt 🚀 AI-powered churn prediction and retention workflows — for SaaS founders. Predict who’s likely to cancel, why they churn, and save them automatically 💡 Join our early waitlist 👇 [🔗 https://www.producth
See MoreLive Totally • 12m
For my business i have been using Shopify and it's extremely super helpful in terms of everything. Used a lot of Shopify Apps to customize my store, seems like a great market. Any Shopify Dev can share their opinion on the opportunity of Shopify apps
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