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People don’t just spend money they trade freedom. Every dollar is optionality. A decision. A path not taken. That’s why buyers hesitate. You're not fighting objections you're fighting their fear of regret. Reduce that, and you win.

D2C brands in India spend 30–40% of revenue on customer acquisition Margins vanish fast when you're fighting for attention.

Internships are the best way to learn and gain experience. I have seen people who simply refuse to look for internships. They'll just be studying and taking courses. As a freshman, you should definitely learn in a real-life environment. It wil

Starting a business in India with government funding is like fighting Thanos without the Avengers! There are just too many hoops to jump through: endless paperwork, unpredictable approval processes, and sometimes, a lack of transparency. Even when t

Don't be stingy when investing in yourself. Spend your money on: • experiences • traveling • learning • health • books Don't neglect your self-care. The best investment is always yourself.

Zepto is making ₹83 CRORE every month just from ADS. That's ₹1,000 CRORE annually - without delivering a single package. Turns out quick commerce has quietly become the most powerful advertising channel in 2024. Think about it - when was the last t

When Cursor or Claude didn't exist, we learned from w3schools and codepen. When we didn't know GitHub, we used notepad(.)pw. We downloaded songs from songs(.)pk and used Way2Sms instead of WhatsApp. What is that one memory you don't think people wi