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Why India's OG Electric Scooter Company is Failing? Founded in 2013 by Tarun and Swapnil, Ather initially aimed to build a battery company. However, they shifted their focus to creating electric vehicles due to existing EVs’ poor performance and de

Why does medial have so much of organic and word of mouth marketing from its users unlike other apps, what's the reason behind it? Niket being connected with his community, them deleting every single useless post, what is it?

How Social Media Has Replaced Word of Mouth for Local Jewelry Stores For years, local jewellers relied on word of mouth to grow. Today, that personal recommendation still matters—but it now lives on social media. Here’s how platforms like Instagram,

Jeff Bezos explains why product is more important than marketing in the Internet era Jeff Bezos shared a powerful insight in a 2012 interview: the internet has transformed how word-of-mouth works. Before, companies could succeed with average produ

1. High Debt Burden: Jet Airways accumulated significant debt over the years. Its financial liabilities became difficult to manage, with creditors eventually losing confidence in the airline's ability to repay. 2. Increased Competition: Low-cost carr

Getting better daily is the best thing we all can do! 1. ➟ Your product isn't special until people think it is. 2. ➟ People buy stories, not features. 3. ➟ Your target audience isn't everyone, even if you wish it were. 4. ➟ Social media likes don

bookmark this 👇!! Case Study: Google’s Rise to Market Dominance Introduction Google, founded in 1998 by Larry Page and Sergey Brin, emerged as a global technology leader by revolutionizing search engine technology. By 2000, Google had outpaced e

Why Grok AI Outperformed ChatGPT & Gemini — Without Spending Billions In 2025, leading AI companies invested heavily in R&D: ChatGPT: $75B Gemini: $80B Meta: $65B Grok AI, developed by Elon Musk's xAI, raised just $10B yet topped global benchmar

ProOut – The Ultimate Academic Project Marketplace ProOut is a unique platform where students can buy and sell academic projects, assignments, and reports anonymously. It connects buyers (students needing ready-made work) with sellers (graduates, ho

China will kill the US dollar. First, they banned crypto. Then, they secretly invested $1.5 billion & became the 2nd largest Bitcoin mining hub. Here's their masterplan to take over by 2030: President Xi Jinping's 2019 announcement revealed China