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Bharath Varma

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Google • 1y

part-3 : Colgate's Business Strategy in India Branding: Colgate is a trusted name in India. Their products like Colgate Total, MaxFresh, and Herbal meet different needs of customers. Product Innovation: Colgate makes products with traditional Indian ingredients like neem and clove. They also create new formulas for things like sensitive teeth. Distribution: Colgate products are in over 6 million stores, reaching both cities and villages. They have a strong supply chain to keep products available everywhere. Partnerships: Colgate works with dentists and NGOs to build trust and spread oral health awareness. Their "Bright Smiles, Bright Futures" program gives free dental check-ups and education to children. Marketing: Colgate uses TV, print, radio, and online ads to show the benefits of their products. Sustainability: Colgate focuses on eco-friendly practices and helping communities. They use less plastic, save water, and support local projects. Follow for more 🫡

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