News on Medial

VCats and Nocking Point lead $400K Seed round in FreeStand

EntrackrEntrackr · 1y ago
VCats and Nocking Point lead $400K Seed round in FreeStand
Medial

FreeStand, a B2B marketing platform revolutionizing targeted and measurable product sampling campaigns for leading Indian FMCG enterprises, has raised $400,000 in a Seed funding round led by Venture Catalysts and Nocking Point Advisors. IIM-Calcutta Innovation Park, SucSEED Indovation, and strategic angel investors Guneet Singh and Varun Singh Hooda also participated in the round. With the new capital, the New Delhi-based company plans to expand its offerings to include event and retail sampling channels and leverage AI to enhance and simplify the product experience for FMCG marketers. Co-founded by Sneh Soni, Kavach Chandra, and Konark Sharma, FreeStand simplifies the execution of product sampling campaigns for FMCG brands by organizing and providing hundreds of sampling channels. This ensures that product samples reach the right end customer while offering brands a unique dashboard for measuring campaign performance. The platform has gained traction among major FMCG players like HUL, Nestle, Reckitt Benckiser, L’Oreal, Nivea, Piramal Healthcare, Cipla Health, and Emami. FreeStand’s capabilities extend across multiple channels like ad networks, e-commerce, and quick commerce including Swiggy, Flipkart, Zepto, Meta Platforms, modern retail chains, and other channels.

Related News

GoTrust secures $400K in pre-seed funding led by Aevitas Capital

EntrackrEntrackr · 5m ago
GoTrust secures $400K in pre-seed funding led by Aevitas Capital
Medial

GoTrust secures $400K in pre-seed funding led by Aevitas Capital Privacy compliance and data governance startup GoTrust has secured $400K in a pre-seed funding round led by Aevitas Capital Private Limited, with participation from other angel investors. According to a press release from GoTrust, the fresh capital will be used to accelerate product development, expand its talented team, and broaden its reach in both domestic and international markets. Launched in 2023 by Himanshu Gautam, GoTrust provides businesses with tools to navigate complex data protection regulations. Its platform includes features such as consent management, data mapping, and risk assessment, helping companies meet compliance standards while building customer trust. The Noida-based startup claims that its solution integrates easily with existing systems and offers key functionalities, including automated data discovery, consent and preference management, DSR automation, compliance tracking with a DPO Runbook (covering GDPR, CCPA, HIPAA, DPDPA), third-party risk management, and centralized policy updates. GoTrust says its platform allows businesses to replace manual, fragmented processes with a secure and scalable solution—reducing risk, saving time, and strengthening digital trust. It addresses the growing demand for data protection by offering user-friendly, adaptable compliance solutions tailored to organizations of various sizes, ensuring seamless adherence to evolving data protection standards. It may directly or indirectly compete with the other players in this space such as OneTrust, Securiti.AI, and SISA Network Intelligence.

Vaani AI Research raises $400K pre-seed round led by Venture Catalysts

EntrackrEntrackr · 9d ago
Vaani AI Research raises $400K pre-seed round led by Venture Catalysts
Medial

Vaani AI Research, a deeptech startup building full-stack, production-grade voice agent infrastructure, has raised $400,000 in a pre-seed round led by Venture Catalysts. The round also saw participation from global operators and domain leaders including Dr. Abhishek Sharma (Meta SuperIntelligence, ex-Apple), Dr. Viveka Kulharia (MoonValley), Shashikant Chaudhary (ex-MD, GlobalLogic), Ejaz Ahmed (Meta Reality Labs), Nikhil Tripathi (Bijak), Uday Sodhi (ex-Sony Pictures India), KK Venkata (Oliver Wyman), Swapnil Sheth (IndigoEdge), Michele Barbazza (VAT Group, Switzerland), and others. The proceeds will be used to scale its voice stack, deepen R&D, and expand enterprise partnerships across India, the GCC, and global markets. Founded in 2024 by Tushar Shinde, Nitesh Tripathi, and Nitish Mishra, the startup combines its research DNA from IISc and IIT-Madras with over a decade of AI and infrastructure expertise. Vaani is building what it calls the “Stripe for Voice AI” — delivering APIs, SDKs, and enterprise-grade models that allow developers, BPOs, and enterprises to deploy human-like, multilingual voice agents in days instead of months. The firm claims to have already been selected for the Google for Startups AI Accelerator 2025 cohort and is part of NASSCOM’s GenAI Foundry. It has also been ranked among the Top 10 AI Infrastructure Companies globally by F6S. Vaani is further developing a text-to-speech (TTS) model, designed to surpass current benchmarks in naturalness and emotional resonance.

Download the medial app to read full posts, comements and news.