News Post

Healthtech platforms leverage AI to enhance product offerings

Economic Times · 8m

Healthtech platforms are increasingly turning to AI to enhance their offerings in the health and fitness space. Startups like Healthifyme have seen improved user engagement and conversions since incorporating AI into their services. However, they emphasize the importance of human involvement in areas like motivation and building customer relationships. AI can assist healthcare providers by improving efficiency, accuracy, and proactive care. While AI plays a significant role, it can never fully replace the human touch in terms of behavior change and motivation. The potential of AI in healthcare and fitness is still being uncovered, with benefits such as designing personalized workouts and nutrition plans based on individual data.