Scaling brands with ...ย โขย 18h
๐ Most brands donโt have a traffic problem they have a conversion friction problem.Here are 3 advanced tactics to scale smarter: ๐น 1. Run message-stacking creatives Layer value โ proof โ offer in ONE ad. This improves thumb-stop rate & reduces CPC. ๐น 2. Use micro-retargeting Instead of a single retargeting bucket, break audiences into behavior segments (video 50%, ATC 7 days, PDP visitors). Hyper-relevant ads = better ROAS. ๐น 3. Optimize for velocity, not vanity Track time to first purchase, repeat-cycle length, and incrementality these matter more than CTR. ๐ Want more advanced strategies? Just ask
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