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Sarun George Sunny

The Way I See It • 4d

🚀 The 2:00 AM Moment No One Talks About Everyone talks about raising funding, finding product-market fit, and making big moves. But no one talks about those late nights when you feel stressed, exhausted, and unsure. . Sometimes your co-founder seems optimistic but is secretly worried. . The phrase “move fast” actually means you’re working non-stop and hitting your limits. . You send messages to investors or mentors, and they don’t reply for days unless it’s urgent. You didn’t build your product just because you had a great idea. Maybe it’s because you were tired of confusing advice, constant rejection, and uncertainty. Here’s what helps you keep going: . Talk to the toughest users of your product. Learn from their honest feedback and iterate relentlessly. . Recognize those who help others succeed. Reward teammates who go the extra mile—it strengthens your foundation. . Focus on persistence, not comfort. Hard times are part of building something meaningful; keep moving forward. If you’re reading this, you’re probably awake late, figuring things out. Stop mindless scrolling. Reach out to someone else in your shoes. Don’t give advice just listen. Share your struggles and your small wins. The startup world isn’t built at big events or conferences. It’s built in these quiet, relentless hours. Your 2:00 AM moment is where the real work happens. Actionable next step: Tonight, message one founder, teammate, or creator you know who might be struggling. Listen to their story. Offer empathy. That small connection can make all the difference.

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