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Siddharth K Nair
Thatmoonemojiguy 🌝 • 2m
How Canva Outsmarted Giants and Designed Its Way to a Billion-Dollar Future In a world ruled by design titans like Adobe, Canva sketched a bold new path. Born from a college idea by Melanie Perkins Canva wasn’t made for designers it was made for everyone else. While Adobe catered to the pros, Canva gave students, marketers and small biz owners the power to create stunning visuals with drag-and-drop ease Instead of complex tools, Canva offered simplicity, templates, and cloud-based collaboration all in a freemium model that spread like wildfire. Social media helped fuel its rise as users shared Canva-made graphics, unknowingly marketing the tool itself With a mission to “empower the world to design” Canva became more than just a tool it became a movement. By 2021, it hit a $40B valuation, proving you don’t have to out-muscle giants. You just need to outthink them Sometimes, the best design isn't just on the canvas — it's in the strategy for such content follow Thatmoonemojiguy 🌝👑
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🌝 A supporter asked me “How is Canva doing? And what’s the story behind Figma?” This post is for you. ✨ Canva — From DIY Tool to Design Empire Born in Australia in 2013, Canva started with a vision: 👉 “Make design simple for everyone.” While Ad
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