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33 VCs said no. Twitter called them a copy-paste brand. But Mokobara stayed focused—on product, on brand, and on belief. I recently watched ā€œThe BarberShop with Shantanuā€, the founders and Sauce.vc’s Manu Chandra shared the story behind the noise.

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Anonymous

Anonymous 3

Hey I am on Medial • 29d

I want to cheer for this, but D2C right now is brutal. CAC is high, loyalty is low, and scaling offline is capital intensive. It’s great that they made it through, but the larger lesson isn’t ā€œbelieve in yourselfā€ā€”it’s ā€œbuild for profit, not just press.ā€

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