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Saurabh Kumar

www.thegrowthloop.be... • 3m

Lately, I see a lot of praise for Blinkit for their rapid assortment addition, but here’s a reason I repeat at Bigbasket, every week. Fresh dog food niche. Bigbasket’s meat category, they have sku’s curated for dogs. You get necks at ₹59 and chicken bones at ₹69, which are great complements to the daily dog food. On Blinkit, this product doesn’t exist yet. Pet parents are growing at a CAGR of 19% in India, and as of now, it feels like bigbasket understands them better. Big 👏to Bigbasket’s category manager who got these items live

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