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Kredily, a standout in Human Resource Software, thrives on the principle "Great players do not compete, they dominate." Its success stems from five core strategies: the Free Forever Plan (FFP), which uses a freemium-to-premium model; the Pastry to Cake approach, starting with basic features and scaling up in three layers; the Taste to Trust strategy, offering premium plans free for a limited time to build dependency; Robust Efficiency, combining high-class products, affordability, and strong customer support; and Attrition Control, focusing on retention with competitive pricing and regular updates. Kredily’s innovative, trust-building approach makes it a leader, proving the power of simplicity, phased growth, and customer-centricity in a competitive market.
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Lido Learning, an online group learning platform, introduced "energy osmosis," where high-energy group environments boosted learning compared to individual sessions. Despite its innovative approach, Lido shut down due to poor execution and pricing th
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How to run a retail business in the competitive market? I am doing a retail business of certain items the major customer are manufacturers. How to approach and convince Manufacturers to purchase the items from us. I am doing the retail for past f
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