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Hindustan Unilever Limited is in talks to acquire Minimalist, a Jaipur skincare brand, for ₹3,000 crore. A deal could elevate Minimalist's valuation significantly, showcasing growth in the direct-to-consumer market as major FMCG companies pursue yo

Hindustan Unilever Ltd (HUL), a leading player in the FMCG sector, has announced the completion of its acquisition of a 90.5% stake in Uprising Science Private Ltd, the parent company of D2C personal care brand Minimalist. According to a regulatory

𝗛𝗨𝗟 𝗮𝗰𝗾𝘂𝗶𝗿𝗲𝗱 𝗮 𝟵𝟬.𝟱% 𝘀𝘁𝗮𝗸𝗲 𝗶𝗻 𝗠𝗶𝗻𝗶𝗺𝗮𝗹𝗶𝘀𝘁 !! Hindustan Unilever Limited (HUL) has acquired a 90.5% stake in Minimalist for ₹2,955 crore, with plans to purchase the remaining 9.5% within two years. Minimalist, founded

How did two boys from Jaipur sell their company to HUL for 3200 CR? ➡️ October 2020—Mohit and Rahul Yadav launch Minimalist in Jaipur, a Tier 2 city. They challenge misleading skincare claims with a science-backed approach inspired by The Ordinary.

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How do you think minimalist was able to create a place in highly ‘organic’ market in skincare?

How 🧴Minimalist Made Skincare Simple, Scientific & Sexy Brand: Minimalist (a.k.a. Be Minimalist) Founded: 2020 Founders: Mohit & Rahul Yadav HQ: Jaipur, India The Problem ❌ Indian skincare was dominated by marketing fluff & fairness myths No in

Anil agarwal, founder of Vedanta, bought 45% stake of Hindustan Zinc for ₹769 Crore in 2002. Today it's valuation is ₹67,000 crore

The insane $7 trillion empire of Unilever Ltd The story starts with "Lever brothers" in 1885, England In their initial days Lever brothers manufactured a Soap named "Sunlight" which quickly grew in popularity in England and it's neighbouring countr

Case Study: Minimalist – Revolutionizing Skincare Through Transparency and Innovation Introduction to Minimalist Founded in October 2020 by Jaipur-based siblings Mohit Yadav and Rahul Yadav, Minimalist emerged as a disruptor in India’s beauty and per