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Ganda Dhanda (1/20) Meet this $90 Million soft drink brand called ORSL (which isn't an ORS) So ORS is a drink which is mostly drank during diarrhea which helps us to re-hydrate our body fast. It was started by an 80 year old company called Jagdale

I am writing chemicals here. This is very loud but good and focused branding. We need brands that use safe chemicals in food, homecare and beauty products

Apart from the health benefits, Plant-based milk alternatives, such as almond, oat, soy and rice milk, have a much lower emissions footprint. Is this a growing market? What are the likely challenges and opportunities according to you?

How is the process of registering our products in Quick commerce(Zepto,Blinkit etc)and how they are charging the brands? Is it feasible to list our products(FMCG products like pulses and powders). What all the documents required? Any one recently re

Software engineering is not just about writing code one line at a time anymore. It's about finding and fixing problems.

India-Pakistan World Cup ad slot is selling for 4lakh per second.😬 Do you think it's worth it for brands? And why do brands pay so much for such sort period?

The Biggest Disruption in FMCG is Coming… Are You Ready? For years, quick commerce, e-commerce, and modern trade have controlled the FMCG sector, leaving general trade behind. That’s about to change. What if general trade could compete at scale

𝗧𝗵𝗲 𝗛𝗶𝗱𝗱𝗲𝗻 𝗖𝗿𝗶𝘀𝗶𝘀 𝗶𝗻 𝗜𝗻𝗱𝗶𝗮𝗻 𝗙𝗠𝗖𝗚 𝗡𝗼𝗯𝗼𝗱𝘆 𝗧𝗮𝗹𝗸𝘀 𝗔𝗯𝗼𝘂𝘁 (And why the US shows us what's coming) If you're building or investing in FMCG in India, this will open your eyes. In the next 5 years, most traditional