Case study of Juul : A disruptive yet failed product
Juul was a vaping device initially launched for older people who wanted to get away from smoking cigarettes! Juul, introduced in 2015, promised a safer alternative to smoking with its sleek desi
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Aarushi Singh Bais
Stealth • 6m
The idea behind the product was good, but I feel that the product wasn't exactly what they showcased, anyways great work
