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Team Pumpkin invests in intimate wellness brand Lemme Be
IndianStartupNews
ยท
1y ago
Medial
Marketing agency Team Pumpkin has made a strategic investment in Gen-Z intimate care and wellness brand, Lemme Be. Team Pumpkin will provide a range of services including creative strategy, social media, performance marketing, PR, and content production. Different agencies under Team Pumpkin will handle responsibilities such as performance marketing, PR, and marketplace management. Lemme Be, known for its focus on inclusivity and sustainability, aims to expand its reach across India with the support of Team Pumpkin's marketing expertise. Notable investors in Lemme Be include Sixth Sense founder Nikhil Vora and AUM Ventures.
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Wellness brand Amocare raises $400K in pre-seed round
Entrackr
ยท
1y ago
Medial
Wellness brand Amocare has secured $400,000 in a pre-seed funding round co-led by FAAD Network and AngelBay Holdings. The proceeds will be deployed towards scaling business operations, curating more wellness products in the intimate category, building a high-trust brand, and focusing on driving customer awareness, Amocare said in a press release. Launched in 2023 by Prabhat Maheshwari, Amocare offers premium intimate wellness products with a focus on natural solutions. Its products range from personal care to intimate hygiene, catering to holistic wellness needs. According to the company, its products help in combating the rising challenge of lifestyle-related intimacy concerns by offering couples natural, effective, and scientifically formulated solutions. Gurugram-based Amocare claims that it will be expanding its product distribution in the international markets like Eastern Europe and the UK through one of its strategic investors. The other major players in this space are Bold Care, MyMuse, Pee Safe, The Sangya Project and others.
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How Lemme Be Is Rewiring Indiaโs Intimate Health Space With Sustainable Menstrual Products
Inc42
ยท
1y ago
Medial
Lemme Be, a period care startup founded in 2020 by Devidutta Dash, offers a range of eco-friendly products like sanitary pads, menstrual cups, tampons, and reusable period panties. With over 200,000 users, the brand recorded revenues of INR 6.3 Crore in FY23. Since its inception, Lemme Be has raised INR 15 Crore in funding and has received investments from Multiply Ventures, Anicut Capital, and AUM Ventures.
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Healthtech platform Watch Your Health, four other consumer brands raise early-stage funding
VCCircle
ยท
1y ago
Medial
Healthtech startup Watch Your Health has raised $5 million in a funding round, co-led by Cornerstone Ventures and Conquest Global Ventures. The Mumbai-based company helps insurers and pharmaceutical companies improve customer engagement using data collected from wearable devices and health records. Fabric supply chain business Fabriclore raised $1.6 million in funding, while intimate wellness brand Amocare secured $400,000 and healthy food brand Supply6 received investments from cricketer AB De Villiers. The funds will be used for expansion, technology development, and product expansion in their respective markets.
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Plush Raises INR 40 Cr, Eyes INR 200 Cr ARR with Profit in Tow
StartupTalky
ยท
2m ago
Medial
Plush, a personal care brand from India, raised INR 40 crore in a growth round led by Rahul Garg, supported by various strategic investors. The company achieved a net ARR of INR 100 crore and EBITDA-level profitability, demonstrating capital-efficient growth. Plush plans to use the funds to enhance market presence and expand offline. Known for redefining fem-care with products like period care and intimate wellness, Plush aims to achieve INR 200 crore ARR and build a strong brand presence.
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Bhuvan Bam invests in sexual wellness brand Peppy, joins as cofounder
Economic Times
ยท
7m ago
Medial
Content creator and actor Bhuvan Bam has become an investor and co-founder of direct-to-consumer brand Peppy. The brand, focused on sexual wellness and pleasure, aims to challenge societal norms and create spaces for open discussions about personal needs. Peppy recently raised funds in a pre-seed round and is now looking to raise additional funds in a seed round. The global sexual wellness market was valued at $20.6 billion in 2023 and is projected to reach $32.5 billion by 2033, with the Indian market expected to reach $2.09 billion by 2030.
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That Sassy Thing raises Rs 6 Cr in seed round led by IPV
Entrackr
ยท
3m ago
Medial
That Sassy Thing, a women-first sexual wellness brand, has raised Rs 6 crore in its seed round led by Inflection Point Ventures (IPV). Other participants include Bala Sarda (Vahdam Teas), Saurabh Munjal (Lahori Zeera), Kirti Jangra (Animall Technologies), and Chandigarh Angels Network. Founded in 2021 by Sachee Malhotra and Himanshu Bhalla, the company offers products like full-body massagers, lubricants, and intimate washes. It also provides free sex education through online masterclasses. The proceeds will be used to expand product lines, improve brand positioning, and increase distribution through new channels. The startup claims to have seen 200% year-on-year growth and served over 50,000 customers across India. Products are available on their website and platforms like Blinkit, Zepto, and Swiggy Instamart, as well as select cafรฉs in Delhi NCR. According to market research, the Indian sexual wellness market is expected to reach Rs 24,000 crore by 2030.
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PV Sindhu invests in wellness brand Hoop
Entrackr
ยท
1y ago
Medial
Wellness brand Hoop has secured an undisclosed sum of investment from Olympic medalist PV Sindhu. This looks like an equity against brand promotion as the badminton champion has also joined as an ambassador of Hoop. The Gurgram-based company had previously raised $100,000 back in January 2023 from a grant round. Hoop has been a part of the Peak XVโs Spark Program and is backed by notable angel investors like Rohit Kapoor, Abhinav Sinha, Naiyya Saggi, Suhail Sameer, Shantanu Deshpande, among others. Founded in 2022 by Twinkle Uppal and Saharsh Agarwal, Hoop offers a range of natural products for topical pain relief, muscle recovery, and sleep support. Its relief and recovery products are available on its website as well as on marketplaces. Hoop didnโt disclose numbers such as monthly transactions and revenue but it claims to have customers in more than 1,000 cities in India. In January, Sindhu had invested an undisclosed amount in Better Nutrition, a biofortified staples brand from Greenday. She has invested in more than 12 brands including used car unicorn Spinny and manufacturing company Bridgestone. According to market reports, consumer wellness products are currently a market of approximately $20 billion in India today, rapidly growing at over 15% each year.
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Beautywise raises Rs 3 crore from Boat's cofounder
Economic Times
ยท
5m ago
Medial
Beautywise, a beauty and wellness brand, secured Rs 3 crore funding from Boat cofounder Aman Gupta on Shark Tank India, following a Rs 6 crore round raised earlier in February 2024. The new funding will support the development of innovative products, team expansion, and brand presence enhancement. CEO Shreyansh Chauhan stated that the funds will be directed towards R&D and broadening their reach by hiring more field personnel and fortifying partnerships with clinics and pharmacies nationwide.
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Jonty Rhodes invests in UpUrFit, joins Indiaโs sports wellness bid
Inshorts
ยท
2m ago
Medial
Cricket icon Jonty Rhodes has invested in Indian sports wellness startup UpUrFit and will serve as its brand ambassador. Founded by Munish Vig and Vikram Gunjal, the company offers products focused on recovery, pain relief, and hygiene. Launched in 2023, UpUrFit targets India's fast-growing fitness market, expected to reach $40 billion by 2030, driven by rising health and performance awareness.
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How MyMuse Is Changing Indiaโs Perception Towards Sexual Wellness
Inc42
ยท
1y ago
Medial
MyMuse, a startup founded in 2021 by Sahil Gupta and Anushka Gupta, offers a range of intimate wellness products, including massage oils, stress relief massagers, toys, and games for couples. The founders noticed a gap in the market for mental and sexual wellness and initially started a content platform to provide sexual education. The startup has achieved significant success, generating INR 15 Cr in revenues in FY23, a 6.6x year-on-year increase. MyMuse aims to address the needs of couples and has moved away from the stigma associated with the Indian sex industry.
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