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Online marketplaces like eBay, Etsy are counting on AI to supercharge shopping

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Online marketplaces like eBay, Etsy are counting on AI to supercharge shopping

Online marketplaces like eBay, Etsy, and ThredUp are increasingly integrating artificial intelligence (AI) features into their platforms to enhance the shopping experience. For instance, Etsy has introduced Gift Mode, an AI-powered feature that helps users find relevant products by providing a few details about the recipient. Similarly, eBay's "shop the look" feature suggests curated outfits based on users' shopping history, while ThredUp uses AI to tag hundreds of attributes and improve search results. However, challenges such as slow response times and high costs associated with AI implementation remain. Nevertheless, AI holds promise for reducing friction for sellers and improving overall user experience on these platforms.

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