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E-Commerce Makes India a Makeup Haven

StartupTalky

StartupTalky · 1y ago

E-Commerce Makes India a Makeup Haven

The Indian beauty industry is experiencing a boom, with e-commerce playing a crucial role in its growth. Factors such as rising disposable incomes, increasing internet penetration, convenience, and a diverse product selection are driving this transformation. The integration of social media and influencer marketing is also changing the way Indians perceive and purchase beauty products. While there are challenges, such as logistics, counterfeiting, and digital literacy, the future of e-commerce for beauty products in India looks promising, offering great opportunities for brands to reach a wider audience and grow their businesses.

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Is ONDC’s gamble paying off?

Economic Times

Economic Times · 1y ago

Is ONDC’s gamble paying off?

Open Network for Digital Commerce (ONDC) launched last year to challenge the dominance of e-commerce giants like Amazon and Flipkart in India. It aims to increase digital consumption in India and generate opportunities for startups. Despite achieving some milestones, ONDC faces challenges such as supporting new entrants and scaling up operations. The network has seen a significant increase in transactions and aims to increase e-commerce penetration in the country. However, profitability remains a concern, as the operation-heavy nature of e-commerce makes it challenging to generate sustainable business.

E-commerce platforms can't become haven for counterfeiters: Delhi HC

Economic Times

Economic Times · 1y ago

E-commerce platforms can't become haven for counterfeiters: Delhi HC

The Delhi High Court has ruled that e-commerce platforms cannot be a safe haven for intellectual property infringers and counterfeiters. While acknowledging their profit-oriented nature, the court emphasized that these platforms must also prioritize the protection of others' intellectual property rights. The judgment was made in response to a lawsuit filed by sportswear brand Puma, accusing the e-commerce platform Indiamart of facilitating the sale of counterfeit goods. The court ordered the removal of all infringing listings related to Puma from Indiamart and directed the platform to implement sufficient measures to prevent counterfeiters from misrepresenting themselves as genuine sellers.

Renee Cosmetics’ revenue crosses Rs 100 Cr in FY23

Entrackr

Entrackr · 1y ago

Renee Cosmetics’ revenue crosses Rs 100 Cr in FY23

Ahmedabad-based beauty brand Renee Cosmetics experienced rapid growth, with its revenue surging 3.1 times to Rs 100.4 crore in FY23 from Rs 32.4 crore in FY22. However, the company also saw a 4.5 times increase in losses during the same period. Renee Cosmetics offers a cruelty-free range of eye makeup, lip colors, skin serums, and highlighters, available on various e-commerce platforms and over 650 shop-in-shop stores in India. Advertising costs accounted for a significant portion of the company's expenses, growing 3 times to Rs 60.1 crore in FY23.

Nykaa ventures into international waters

Startup News FYI

Startup News FYI · 1y ago

Nykaa ventures into international waters

Indian beauty e-commerce giant Nykaa plans to expand internationally by opening its first store in Dubai this fiscal year. The company's CEO, Falguni Nayar, stated the move is a part of their international expansion strategy, partnering with the Apparel Group. Nykaa appointed Rozita Nouruzi, former head of Sephora in Saudi Arabia, to lead its GCC omnichannel beauty business. Nykaa's partnership with the Apparel Group has enabled its entry into several countries, with skincare, makeup, and fragrances expected to lead growth.

Growth of e-commerce in India 'matter of concern, nothing to be proud of', says Piyush Goyal

Economic Times

Economic Times · 11m ago

Growth of e-commerce in India 'matter of concern, nothing to be proud of', says Piyush Goyal

Union Commerce Minister Piyush Goyal raised concerns over the rapid growth of e-commerce in India, stating that it is a matter of concern rather than an achievement. He emphasized the need for a thoughtful approach to e-commerce, questioning its potential for social disruption and its impact on small retailers. Goyal also questioned the pricing strategies of some e-commerce firms and highlighted the decline of small mobile stores. He called for a closer examination of the underlying implications of large e-commerce investments in India. Overall, Goyal urged a careful evaluation of the broader impact of e-commerce in the country.

mirrAR raises ₹13 crore in a funding round led by US-based Diaspark

Apnews

Apnews · 1y ago

mirrAR raises ₹13 crore in a funding round led by US-based Diaspark

Mirrar is a company that offers augmented reality solutions for e-commerce businesses. Their augmented reality platforms provide virtual try-on experiences for customers, improving conversions, reducing return rates, and fostering long-term customer loyalty. The software can be seamlessly integrated into multichannel marketing systems, allowing businesses to reach a wider customer base and offer hyper-personalized purchase experiences. Mirrar's offerings cater to industries such as beauty, jewelry, makeup, accessories, and retail, helping businesses venture into the digital sphere and meet customer preferences through various communication channels.

Working with RBI, other ministries on steps to promote ecommerce exports: DGFT

Economic Times

Economic Times · 1y ago

Working with RBI, other ministries on steps to promote ecommerce exports: DGFT

The Directorate General of Foreign Trade (DGFT) is collaborating with the Reserve Bank of India (RBI) and other ministries to implement measures that promote exports through the e-commerce medium. DGFT is working to bring flexibility in payment realization, facilitate foreign exchange policies, designate e-commerce export zones, and increase the value limit for e-commerce exports. The global e-commerce exports, estimated to reach $2 trillion by 2030, present significant growth opportunities for India to leverage.

Amazon India may roll out recyclable paper packaging

Livemint

Livemint · 1y ago

Amazon India may roll out recyclable paper packaging

Amazon is considering introducing recyclable paper packaging innovations to India in an effort to reduce plastic usage in its deliveries. The company has been researching and experimenting for years to find solutions to deliver products with paper packaging. The move is part of Amazon's broader initiative to eliminate plastic packaging. India's rapidly growing e-commerce market makes it an important marketplace for Amazon to bring such technology. The company is currently evaluating the potential of introducing this technology in India, but specific timelines have not been provided.

ONDC live in 500 towns & cities; All e-commerce rules apply to the network: MoS Commerce

Inc42 · 1y ago

ONDC live in 500 towns & cities; All e-commerce rules apply to the network: MoS Commerce

The Indian government has stated that the existing laws and regulations for e-commerce in India also apply to the state-backed ONDC network. The Minister of State for Commerce and Industry, Som Parkash, confirmed that ONDC is now operational in 500 towns and cities across the country. Additionally, the Directorate General of Foreign Trade (DGFT) is collaborating with various e-commerce platforms to promote e-commerce exports from India.

Shiprocket partners with India Post to strengthen e-commerce export ecosystem

IndianStartupNews

IndianStartupNews · 1y ago

Shiprocket partners with India Post to strengthen e-commerce export ecosystem

The Department of Posts has entered into an agreement with the e-commerce enablement platform Shiprocket to enhance e-commerce exports by leveraging India Post’s extensive presence and reliable shipping solutions.

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