Shreyas Pokharna

Experiences

1. 

   Rucha Yantra

   Mar 2024 - Feb 2025

   Business Development Manager

   As the Head of Business Development, I lead strategic planning, market expansion, and revenue growth initiatives for Rucha Yantra Pvt. Ltd., a pioneer in UAV and Agri-Tech solutions. My role involves: Business Strategy & Decision-Making: Defining growth strategies, identifying market opportunities, and collaborating with leadership to drive long-term success. Market Research & Pricing Strategy: Conducting competitive analysis, setting optimized pricing models, and aligning products with market demands. Trade Show & Event Marketing: Planning and executing participation in key industry expos, implementing lead segmentation strategies, and enhancing brand visibility. Strategic Partnerships & B2B Deals: Establishing collaborations with banks, distributors (Regional Partners), FPOs, and fertilizer companies to accelerate sales and financing solutions. ERP Implementation (Odoo): Leading ERP deployment to streamline operations, improve workflow efficiency, and enhance financial reporting. Customer Financing & DaaS Model Promotion: Simplifying financing options for buyers, reducing lead times for loan approvals, and advocating Drone-as-a-Service business opportunities.
2. 

   Burlyfield Foods

   Jun 2024 - Feb 2025

   Business Development Manager

   At Burlyfield Biotech, I drive digital marketing, e-commerce operations, and market expansion strategies, ensuring the brand’s online success. My key contributions include: E-Commerce Growth & Amazon Marketing: Managing product listings, pricing strategies, and PPC campaigns using Helium 10, Amazon Seller Central, and SEO tools to increase visibility and sales. Market Research & Product Positioning: Analyzing consumer trends and competition to align product offerings with demand in the ready-to-cook and health food segments. ERP Optimization & Workflow Automation: Implementing Odoo ERP to streamline inventory management, production workflows, and financial reporting for operational efficiency. Cost Optimization & Logistics Efficiency: Identifying inefficiencies in supply chain processes, reducing operational costs, and improving profit margins by up to 20%.