Product Marketer @Edvoy | Driving Brand Growth & Engagement | Passionate about building products
Chennai, Tamil Nadu
Joined 17 March 2024
12 Followers
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Summary
I'm a tech enthusiast with a BTech in Information Technology from GITAM University, now channeling my passion into Product Marketer at Edvoy, a pionee... Read More
Skills
Jira
Experiences
4 years 6 months
Edvoy
Mar 2024 - Current
Product Marketer
ForeignAdmits
Feb 2023 - Sep 2023
Product Marketing Executive
As a Product Marketing Executive
1. Conduct market research and analyze customer needs and trends to inform product development and marketing strategies.
2. Develop and execute go-to-market plans for new products and features, including positioning, messaging, and pricing.
3. Collaborate with cross-functional teams to ensure product launches are successful and customer needs are met.
4. Create sales enablement materials, such as product briefs, presentations, and case studies, to support the sales team in their efforts.
5. Develop and execute product marketing campaigns across multiple channels, including email, social media, and paid advertising.
6. Monitor and analyze key metrics to measure the success of product marketing initiatives and adjust strategies accordingly.
7. Work with external partners and vendors to execute marketing initiatives.
ForeignAdmits
Mar 2022 - Jan 2023
Digital Marketing Associate
As a Digital Marketing Associate
1. Conduct technical SEO, including indexing optimization and backlink building
2. Create and optimize content through keyword research and competitive analysis
3. Manage social media accounts and campaigns, including ad setup and optimization
4. Assist with software usage and website optimization through WordPress
5. Edit videos and manage a YouTube channel, including scheduling and hashtag management
6. Manage an intern and provide necessary training
7. Conduct B2B partner research and create proposal decks as needed
8. Handle the complete B2C part, including idea research, finding new channels for student leads, and building communities.
Favcy Venture Builders
Sep 2021 - Oct 2022
Social Media Consultant
ForeignAdmits
Mar 2022 - Sep 2022
Junior Video Editor
As a Junior Video Editor, my responsibilities include:
1. Editing raw footage using video editing software to create visually compelling and engaging video content.
2. Implementing special effects, color correction, and audio enhancement to enhance the overall quality of the video.
3. Creatively piecing together video content to convey a brand's message and ensure it aligns with their brand image and identity.
4. Collaborating with teams to produce high-quality videos for various social media platforms, advertisements, and promotional content, including product videos.
5. Utilizing software such as Adobe Premiere Pro, Final Cut Pro, and other video editing tools to produce high-quality videos.
6. Being a specialist in working with green screen videos and removing it completely to create seamless and professional-looking videos.
7. Being detail-oriented and working efficiently under tight deadlines.
8. Staying up-to-date with industry trends to constantly improve my skills and techniques.
9. Seeking opportunities to grow and develop my video editing skills in a dynamic and creative environment.
WovV Technologies
Sep 2021 - Oct 2021
Freelance Video Editor
PlanetSpark
Jul 2021 - Aug 2021
Business Development Counsellor
Favcy Venture Builders
Jun 2021 - Jun 2021
Freelance Video Editor
ForeignAdmits
Apr 2021 - May 2021
Video Editor
My responsibilities include-
Video Editing
AgileFever
Jan 2021 - Mar 2021
Digital Marketing Consultant
My responsibilities include-
1. Digital Media Marketing
2. Content Marketing
3. Branding
4. Organic Marketing
Portfolio
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