Prabhu G S

Skills

Experiences

1. 

   BHIVE Workspace

   Nov 2024 - Current

   Senior Marketing Associate
2. 

   CreditMantri

   Oct 2023 - Nov 2024

   AM - Digital Marketing

   Performance marketing Product marketing Customer Retention Customer engagement Campaign planning
3. 

   CreditMantri

   Jan 2023 - Sep 2023

   AM channel optimisation team

   Ensuring business is leveraging its marketing and sales channels to their fullest potential, to drive growth and meet business objectives, envision & execute strategy for growth. Improve the performance of marketing channels to promote products and services. Responsible for analyzing and optimizing each channel to ensure it is effectively reaching the target audience and generating the desired results. ●Planning Logins for each both business & Driving logins via multiple strategies. ●Developing and implementing strategies to optimize each channel, such as targeting, messaging, and creative. ● Measuring and analyzing the performance of each channel to identify areas for improvement. ● Co-ordinate between internal stake holders for effective solutions. ● Analyzing channel performance-analyze data and metrics to determine which channels are driving the most revenue or engagement and identify areas for improvement.
4. 

   CreditMantri

   May 2022 - Dec 2022

   AM - CFU Business vertical

   Subscription business: ●Responsible for revenue & contribution delivery of the subscription service business of CreditMantri ● Envision & execute strategic roadmap for growth identifying whitespaces in user base working across cross functional teams ● Leverage analytics to facilitate data driven decisions on product health. Digital Recoveries: ●Working together with various channels to enrich supply & generate demand at sustainable costs, ensure marketing campaigns and other technical requirements are done on time, co-ordinate between cross functional teams and ensure delivery of results.
5. 

   Quikr

   Jul 2020 - Sep 2020

   competition analysis with Quikr

   posted ads on Quikr and it's competitors website Analysed human behaviour on e-commerce websites.
6. 

   Pace Innovations

   Jul 2020 - Aug 2020

   Sales And Marketing Intern

Education

1. 

   Thiagarajar School of Management

   Jan 2019 - Jan 2021

   PGDM

   Marketing, sales and analytics
2. 

   Jansons Institute of Technology

   Jan 2011 - Jan 2015

   Bachelor of Engineering - BE

   Electronics and communication engineering