Navneet S

Skills

Experiences

1. 

   WPMU DEV

   Mar 2022 - Current

   Growth Product Manager

   - Own end-to-end Product Lifecycle (PDLC), from ideation, roadmap planning, and prioritization to execution, GTM strategy, and iteration. - Led Agile execution, collaborating with engineering, design, QA, marketing, and customer success to deliver high-impact features on time. - Defined and refined product strategy, aligning business goals with user needs, competitive positioning, and market trends. - Doubled YoY ARR in 2024 for performance plugins by launching competitive pro features and enhancing usability & robustness. - Achieved a 25% YoY improvement in performance scores, leading to a 20% increase in user retention & customer success metrics. - Developed a Mixpanel-first culture, implementing comprehensive tracking across user journeys, conversion funnels, feature adoption, activations/deactivations, and support load monitoring. - Drove continuous PMF optimization, leveraging deactivation surveys, support insights, and user reviews for quantitative & qualitative discovery. - Reduced support load by 30%, using data-driven UX improvements to eliminate friction points and drive self-serve adoption. - Created a new revenue stream, launching custom optimization services within the plugin. Implemented proactive error monitoring, enabling real-time issue resolution before users reported them. - Boosted WP.org plugin rankings, reverse-engineering ranking algorithms & leveraging SEO to push targeted plugins into the top 4 for above-the-fold visibility. - Redesigned onboarding & landing pages, optimizing acquisition, activation, and time-to-value.
2. 

   WPMU DEV

   Jun 2021 - Mar 2022

   Growth Analyst

   - Founding member of the Growth team, shaping organization-wide data-driven growth strategies and culture. - Conducted large-scale user surveys & deep SWOT analysis across multiple products (hosting & plugins) to uncover hidden growth levers and improve PMF alignment. - Increased hosting user base by 50% in six months, leveraging competitor research, lifecycle email marketing, and data-driven outreach strategies. - Achieved a 35% boost in activations, developing customer success-led growth strategies to enhance retention & self-serve adoption. - Built & automated real-time growth dashboards using Mixpanel, GA, Hotjar, and Ahrefs, tracking KPIs, funnels, engagement trends, and churn signals. - Led A/B testing & experimentation, optimizing landing pages, onboarding flows, feature trials, and pricing strategies for higher conversion & adoption. - Applied lateral & design thinking to break conventional growth bottlenecks, devising scalable acquisition & retention strategies. - Implemented segmentation-driven CRO strategies, optimizing pricing models, user cohorts, and engagement loops to maximize revenue. - Collaborated cross-functionally with Marketing, Sales, Support, and Product, aligning growth initiatives with business goals and driving product-led growth (PLG).
3. 

   WPMU DEV

   Jul 2020 - Jun 2021

   WordPress Consultant

   - Advised clients on web performance optimization, implementing caching, image compression, and code optimizations to boost site speed, Core Web Vitals, and SEO rankings. - Proactively partnered with product teams to drive product improvements based on direct user feedback, behavioral data, and market trends, leading to higher adoption and retention. - Guided businesses in selecting and customizing WordPress plugins, optimizing for scalability, security, and UX. - Provided IT service management and troubleshooting, resolving performance bottlenecks and ensuring seamless website operations. - Developed customer support solutions, improving resolution time and increasing satisfaction & retention for WordPress-based businesses.
4. 

   Zensar Technologies

   Nov 2018 - Jul 2020

   Associate Journalist
5. 

   Zensar Technologies

   Apr 2018 - Jul 2020

   Senior System Engineer

   Data Center Incident Management, Triage @ Akibia
6. 

   Tata Consultancy Services

   Feb 2016 - Jul 2017

   Senior Technical Consultant

   Case Management, Key Accounts Management @ Telstra
7. 

   下北沢Seven Colors

   Jun 2011 - Sep 2015

   Business Development Manager

Education

1. 

   University of Calcutta

   Jan 2006 - Jan 2010

   B. Com. (Hons.)

   Accounting & Finance