Anshul Prajapati

Skills

Experiences

1. 

   Adapt Ready

   Oct 2024 - Current

   UI/UX Designer
2. 

   OTO

   May 2022 - Oct 2024

   UI/UX Designer

   • Designed a mobile CRM app for the sales team to support the new doorstep services vertical, featuring refined IA, performa generation, agent performance tracking, gamified rewards, training material, activity logs, and note-keeping. • Created version 2.0 of "Loan Flow" with an improved UI, CIBIL score integration, user dashboard, offer coupons, and responsive design for various application cases. • Developed UI for the OTO and Hero Vida partnership, providing leads for Vida's new EV. • Led an independent project to create a "Loan Journey Flow" for the OTO app, increasing lead completion by 2.25x to 30%. • Integrated "Offer Coupon UI" into existing products, with a 10% user application rate within a month. • Tested UI to ensure design consistency. • Designed a new responsive homepage, listings, and details page to improve SEO (Core Web Vitals) and implemented a new design system. • Worked with designers and Growth Manager on the "Loan Journey Flow" for the web app, increasing Hot Applications from 0.2% to 3%. • Collaborated with the Product Manager on the "EV Product Segment" for web and mobile apps. • Improved the internal "Lead Management System" through user studies and UX/UI redesign. • Handled side tasks such as image editing, banner design, and icon design. • Designed "Post-Approval" and Brand Partnership screens for Matter and OTO, resulting in 2,756 lead conversions (6%) in two months.

Education

1. 

   Harcourt Butler Technical University

   Jan 2017 - Jan 2021

   BTech - Bachelor of Technology

   Electronics Engineering