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“The Pricier, the Better: How the Veblen Effect Drives Luxury Brand Obsession” The Veblen Effect is a psychological phenomenon where demand for a product increases as its price rises—because the high price signals status, not just value. Luxury bran

“Sell the Dream, Not the Thing: The Psychology of Aspirational Branding” Aspirational branding is about selling a lifestyle, not just a product. It speaks to who the customer wants to become—more stylish, successful, confident, or free. Luxury bra

Just wanted to ask you guys 🤔 Do you prefer to check ratings/reviews before purchasing any goods/services.....?? For Ex:- Buying any dish from restaurant before that you like to check reviews/ratings? Please do comment and let me know your thought

Your consumer isn’t just buying a product. They’re keeping up with the Joneses. 👀📱 The Jones Effect is real—and it's powerful. We don’t just buy things we need. We buy what we see others showing off. We mirror status. We chase relatability. We si

Hi Friends, I'm Akshat I run an advertising agency called Worthad. I'm just exploring this app. It seems quite good, let's connect.

Every entrepreneur has two choices: 1. Carry the weight of existing solutions and try to fit in. 2. Redefine the problem and create a new solution. Most choose the first path, hoping to succeed by tweaking what already exists. But real innovation?

I want your opinion on buying a terrarium for your indoor shelves and tables, you know, just to make it look more lively!

🍾 Champagne has become synonymous with celebration . Historically, champagne was associated with the French aristocracy, especially during the reign of Louis XIV, who popularized it in royal courts as a symbol of luxury and status. Culturally, cham

Just saw an American startup received 2.5 million dollar funding but spent 1.8 million dollar in just buying domain. What do you guys think of this decision ? Is it worth it ? By the way the domain is friend.com

When you think about advertising, what comes to mind? For me, it’s a mix of emotions—sometimes it’s that one ad that tells a great story, connects deeply, and stays with you. Other times, it’s just noise, fighting for attention in a world that’s alr